In the first episode of Simon Says Video I’m joined by psychologist, stand-up comedian and self-professed pop star Paul Boross.
I’ve been working with Paul on his award-winning The Humourology Podcast as his producer, but our friendship extends much further back.
It was a pleasure to have him on the podcast as we talk about the psychology of video and why all businesses need to be using it.
Highlights from this episode:
(01:54) Why is video so powerful?
(06:30) The three second first impression
(13:03) The importance of eye contact
(17:45) The fear of performance
(27:50) Using video for sales
(32:06) Waning attention spans in a content-abundant world
(38:38) It’s about clarity
