People watching websites rather than reading them is the vision of the future, and many predict we’ll see that change in the next five years. There’s no doubt video is taking over the internet. YouTube is the second largest search engine in the world after Google. Every month, more than 1 billion people go to YouTube to access news, find the answer to questions, and have a little fun. That means almost one out of every two people on the Internet at any one time are watching YouTube. But should your video be on You Tube?

So if video is and will continue to be so important as a way of communicating on the internet, it makes sense for your business to use video, and should you be using YouTube to be hosting your videos?

Amazing YouTube stats:

  • More than 1 billion unique users visit YouTube each month
  • Over 6 billion hours of video are watched each month on YouTube—that’s almost an hour for every person on Earth
  • 100 hours of video are uploaded to YouTube every minute
  • 80% of YouTube traffic comes from outside the US
  • YouTube is localised in 61 countries and across 61 languages
  • According to Nielsen, YouTube reaches more US adults aged 18-34 than any cable network
  • Millions of subscriptions happen each day. The number of people subscribing daily is up more than 3 times since last year, and the number of daily subscriptions is up more than 4 times since last year

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