Maximise the Impact of Your Video with this Great Strategy

Maximise the Impact of Your Video with this Great Strategy

You’ve spent a lot of time creating your brilliant new video and now it’s time to upload it onto YouTube and let the unsuspecting public see it for the first time.

This is what most businesses do. The trouble is this method is often not the most effective way to release a new video. Here we are going to take a closer look at the tease, launch and sustain method. As a strategy for releasing content, it is a proven approach that should give you much better results for your video release and ensure you get maximum viewing over a sustained period. (more…)

How to Develop a Video Marketing Strategy for a Tech Start-Up

How to Develop a Video Marketing Strategy for a Tech Start-Up

If you are launching a tech start-up, marketing is going to be high on your agenda and a significant part of your business plan. Getting it right from the outset is vital.

One approach that has certainly caught the imagination over the last five to ten years is video marketing. There’s a good reason why this has proved effective. Video is a favourite with not just Millennials and Gen Z but every other demographic as well. (more…)

How to Get Your Facebook Video Marketing Strategy Right

How to Get Your Facebook Video Marketing Strategy Right

Facebook is the ideal platform for sharing video marketing content. With billions of users, it offers the chance to reach a huge number of people in one go. Tallboy are the experts to support your video marketing strategy on Facebook.

The vast majority of online marketing teams now use at least some video in their campaign mix. It’s the most consumed type of content on the planet at the moment and is perfectly suited to devices such as smartphones and tablets. (more…)

Why Now is the Right Time to Revisit Your Brand Videos

Why Now is the Right Time to Revisit Your Brand Videos

Lockdown is difficult, not least for the UK’s thousands of business owners. If you are currently wondering how you can improve your marketing during this challenging period, it might just be the right time to take a new look at your brand videos.

More people than ever are being influenced by video, especially before they actually buy a product or hire a service. As customers, we can view video while on the move, using our tablets and smartphones as well as laptops and desktops at home. (more…)