Myth Busting – Video in Email

Myth Busting – Video in Email

Using video is an effective way of engaging with your audience and helping to influence whatever it is you’d like them to do. Whether that’s to purchase your product or service, promote the brand or simply to boost traffic, it’s one medium that’s becoming popular across all forms of marketing channels, including emails.

Videos can certainly help with your email marketing campaigns but there are certain myths around videos within emails that are worth debunking. (more…)