Linking Brand Values and Customers with Talking Head Videos

While websites are a great way to get your business out in front of the general public, they can also act as a barrier against deeper and more personal engagement. One way to make your digital presence highly accessible is to include talking head videos.

When done well, corporate talking heads videos can create a strong connection between your business and your customers, and they don’t have to be dull! (more…)

Why Spring is the Right Time to Re-Evaluate your Marketing Plan to Include Video

Spring is a great time to freshen up a lot of things, everything from your garden to your home and updating your wardrobe for the coming summer. It’s also the perfect moment to take a new look at your business marketing.

We’re into the new tax year and many businesses are looking at their operating budgets over the next 12 months. Most of the effort in marketing, particularly for smaller and medium size companies, goes into areas like social media and pay per click advertising because they are economical. More and more companies, however, are putting a greater amount of their operating budget aside for developing video marketing. (more…)