Producing videos for your business is a great way to reach your customers, leads and employees and to engage your audience. But there is more to video production than just pointing a camera. Here are four common mistakes I see businesses make when it comes to making videos and how you can avoid them.
Having a professionally filmed video on your website can help boost your traffic, increase your conversion rate and engage your audience. Internet surfers are now expecting to see a video on your website. I am not sure if we are just getting lazy, but in the not too distant future we will be watching websites rather than reading them.
According to leading research company Forrester, 1 minute of video is equivalent to 1.8 million words. In less than 2 years, according to e-marketer, 76% of online audience, or roughly 200 million people, will be viewing video online on a regular basis. As much as we like the written word, videos are more powerful than words simply because people think visually.
Tallboy is about to launch a new SEO service, as we want to make sure it works. SEO – or search engine optimization – makes sure you are at the top of any Google or internet search – something you need if you are to compete. Tallboy never does anything without being certain of the quality of the service it’s offering – and that’s why you can watch me by clicking here. Enjoy!