Tallboy Video Consultancy and Production Blog
stay up to date with all the latest news and articles from the team at Tallboy, we regularly post articles about our video consultants team and our video production team.
What is UGC and How Can You Make It Work for Your Brand?
Only a few of years ago if you wanted to create content to reach a mass audience you had to rely on a professional to make it for you…
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Getting Video Right
I like to review books which have had an impact on my life. One of the most important has been the one I wrote.
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review of your video
It’s the penultimate day of my 30-day video challenge. Posting a video a day has not been easy, and I will be sharing my insights on what worked, what didn’t work, the engagement, social media platform quirks, and short cuts to speed up the process in the coming weeks.
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What to do with it
Companies need to understand that your campaign doesn’t end with a great video. What happens next is just as important.
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Can I make a video?
A question I often get asked is, “if I’m not tech savvy, how can I make videos myself which are good enough for my own business?” Day 27 of my video challenge, and in this video, I explain, while the technology and cost have become accessible to all. There is a caveat. Let me explain. So yes, you know, you can shoot your videos for your business easily. The gadgets, the software that we have now is quite amazing. It’s affordable, easy to use, and high quality. When I am out and about, and I’m just filming on my iPhone. I have a simple set up with a shotgun microphone, to improve the sound. A clip-on wide angle lens, so when I am filming myself, it’s not to close. I also use a little tripod to help me hold the phone a bit steadier. When at my home office, I use a DSLR, it doesn’t have to be a costly camera. A lens on it and a tripod, and you can create some excellent looking videos. The biggest tip I give if you want to create a video which looks good, is getting some training. There’s plenty of online tutorials on Youtube. You can invest in paid courses. Or I can come and help you. I have supported many companies where I come in and run workshops, which maximises the skill of an in-house team. When you’ve shot your video, the next part is to edit it, and this is a potential bottleneck. It’s not hard to learn how to do editing, to do simple edits and maybe some... read more
What if video doesn’t work?
What if I make a video and it doesn’t work? You may be concerned about putting a lot of time and money into a video and not seeing any returns. Today I talk about the five-step process I use to guarantee video works for your business.
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What is a video strategist?
As video becomes more important, increasingly important to your business in terms of engaging with your staff, stakeholders, leads and clients, you certainly need to have a strategy around any video you make, and it’s not all about production.
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The Social Pitch
Can you describe you and what you and your business does in 60 seconds?
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The Power of Now
Each Sunday for my video challenge, I am doing a book review, focusing on a book which has made an impact on my life and business. Today’s is not an exception – The Power of Now.
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Why we use dead cats
YouTube was invented for cat videos, right? Today’s video is ‘Why we use a dead cat on shoots’.
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Has video become a tick box exercise
I’m just wondering if video has become a tick box exercise?
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Making video ads convert
Have you ever tried Video Ads and struggled to make them convert? Spent lots of money with Facebook and got no results? Day 20 of my video challenge I talk about the five strategies which will make high-converting video ads.
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I Blame Kevin Costner
I blame Kevin Costner! Do you remember the film ‘Field of Dreams’ starring Kevin Costner where he hears a voice when walking through his cornfield which says “If you build it, he will come”.
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Pieces of the story
Your video content is an asset, and I often see a video only being used for one purpose and then consigned to the ether of the internet never to be watched again. With a bit of updating and editing a video can be repurposed, which maximises the return of investment on it.
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Don’t waste your money on video
On my way to see a potential client, and in the video below I want to talk about why making videos for your business can be a complete waste of money.
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Why 7-11-4 are important numbers
Why Daniel Priestley’s 7, 11, 4 approach will transform your business. If you can understand what these numbers are and then implement into your business, then you can have people lining up to work with you rather than you have to go out and pitch them all the time.
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Ultimate Advice on Video
Day 15 of my video challenge and today I give ultimate advice on how to make video work for you.
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Video Marketing Tips for Instagram
Combining video with social media has the potential to deliver powerful marketing results if you get your planning, strategy and approach right…
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How to overcome your fear of being on camera
Today’s blog I want to talk about how to overcome your fear of appearing on camera. Even though you’re an introvert and have concerns about being judged and you think you have a face for radio.
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Building Trust with Video
“Content builds relationships. Relationships are built on trust. Trust drives revenue” – Andrew Davis
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