The Christmas Advert – Creating a Great Video to be Heard this Christmas

The Christmas Advert – Creating a Great Video to be Heard this Christmas

The creation of an advert for Christmas appears to have developed into a competition between some of the UK’s major department stores over recent years. In this article, we look at three of the leading contenders for 2016. All of these ads, which were released around mid-November, seek to epitomise the spirit of Christmas and, through creating a symbolic connection with their products, encourage consumers to do their Christmas shopping in their particular store! The first of the adverts we will look at is the one produced by John Lewis. (more…)

Past Lessons – The Hollywood Blockbuster

Past Lessons – The Hollywood Blockbuster

It’s that time of year. The long, light evenings, flowers in bloom and hopes all pinned on Andy Murray at Wimbledon.

It’s also that time for the summer Hollywood blockbuster. Coming shortly to a big screen complex near you is the long awaited sequel to that 90’s classic movie Independence Day – this one imaginatively titled Independence Day – The Resurgence. (more…)

Revamp & Refresh

Revamp & Refresh

There’s at least one good thing that’s come out of the new-revamped Top Gear (aside from Matt Le Blanc) and that’s the marmite quality of Chris Evans.  Whether he shouts too much (or indeed, not enough) is a hot topic in the Tallboy office – which makes a welcome change from the usual Brexit debate.  (more…)

Lies, Damned Lies & The Statistics of Video

Lies, Damned Lies & The Statistics of Video

In a recent poll, over half liked salted caramel ice cream. Therefore less than 50 percent didn’t like it. Or to put it another way, one of the two people asked preferred salted caramel, the other wanted plain vanilla, but given no choice didn’t actually mind.

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Support From Behind The Scenes

Support From Behind The Scenes

Channel 4 has been paying tribute to its senior foreign affairs producer Sarah Corp, who has died at the age of 41. What’s interesting is in the video tribute, the only images of Sarah are stills, showing her very firmly working behind the scenes. (more…)