Christmas is almost here. It seems to be getting earlier and earlier this year as the retail stores are getting its Christmas video out, John Lewis have just released its latest offering. Having a successful video is crucial for it Christmas sales. (more…)
Wishing you a very Merry Christmas & Happy New Year from the Tallboy Team.
The creation of an advert for Christmas appears to have developed into a competition between some of the UK’s major department stores over recent years. In this article, we look at three of the leading contenders for 2016. All of these ads, which were released around mid-November, seek to epitomise the spirit of Christmas and, through creating a symbolic connection with their products, encourage consumers to do their Christmas shopping in their particular store! The first of the adverts we will look at is the one produced by John Lewis. (more…)